Category Manager [Pakistan]


 

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Job Summary:

Category Specialist is responsible for overseeing the entire lifecycle of the designated product/category. He will collaborate closely with cross-functional teams, including design, manufacturing/ procurement/ supply chain, marketing, and sales, to ensure the successful launch and continuous improvement of product category offerings. As a Category Specialist, you will have a strategic mindset, excellent communication skills, and a passion for delivering exceptional products that meet customer needs.

Responsibilities:

· Category Strategy and Roadmap Development:

- Develop and execute a comprehensive product strategy and roadmap aligned with the company's overall goals and objectives.

- Conduct market research, competitive analysis, and customer insights to identify market trends, opportunities, and customer needs.

- Define product requirements, specifications, and features based on user feedback, industry standards, and market demand.

· Category Development, Sourcing and Launch:

- Collaborate with cross-functional teams to manage the end-to-end product development process, from ideation to launch.

- Work closely with supply chain and design teams to ensure products are developed according to specifications and within defined timelines, budgets and commercial goals.

- Conduct user acceptance testing and gather feedback to iterate and improve product prototypes and designs.

· Category Lifecycle Management:

- Monitor and analyze product performance, market trends, and customer feedback to identify areas for improvement and new product opportunities.

- Define product pricing strategies, SKU rationalization, and product lifecycle plans.

- Coordinate with manufacturers / supply chain teams to ensure optimal inventory levels and timely product availability.

· Cross-functional Collaboration:

- Collaborate closely with marketing and sales teams to develop product positioning, messaging, and go-to-market strategies.

- Support the sales team with product training, sales collateral, and customer presentations.

- Work with customer support and quality assurance teams to address product-related issues and ensure customer satisfaction.

· Industry and Competitive Analysis:

- Stay up-to-date with industry trends, emerging technologies, and competitive landscape.

- Attend industry conferences, trade shows, and networking events to enhance industry knowledge and build relationships.

Requirements:

- Bachelor's degree in business, marketing, engineering, or a related field (MBA preferred).

- Proven experience as a Category Lead or similar role within the home building material industry.

- Strong understanding of construction and renovation processes.

- Excellent project management skills with the ability to prioritize and manage multiple tasks simultaneously.

- Exceptional analytical and problem-solving abilities.

- Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams.

- Strong market research and competitive analysis skills.

- Familiarity with agile development methodologies.

- Proficiency in Category management tools and software.

Job Type: Full-time

Salary: Rs105,000.00 - Rs145,000.00 per month

Education:

  • Bachelor's (Required)

Experience:

  • Data Analytics: 3 years (Preferred)
  • Category Management: 3 years (Required)
  • Supply Chain: 4 years (Required)

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